Business By Design

This is a model to support you to achieve the results you desire in business.  It is all about creating a Business "by Design" as opposed to "by default" which is the way most small businesses are created.  


In an "Ideal World" each of these Phases would happen sequentially.  Unfortunately, you live in a "Business as Usual" world and so you will most likely experience these Phases concurrently.  

Phase 1:   Develop your Mission Statement from your Vision, Unique Selling Proposition, and Purpose for being in business.

Phase 2:   Define the context in which you conduct business, together with the qualities of your
                  customers, suppliers and team.

Phase 3:   Define the Structural and Functional components of your organisation, together with
                  the Objectives and Goals to realise the Vision of your business.

Phase 4:   Identify the activities necessary to do business - systems and task descriptions.

Phase 5:   Match your people to the tasks that need to be done - recruitment.

Phase 6:   Have fun in your business, at the level you want to play, as it grows "by design" ...
                  and remember to regularly review your business.

Recreation & Re-creation

How much time do you take off from your business each year?  It is always surprising to find clients who say, “I haven’t had a holiday in 12 years (or some other number).” 


Worse even for the Business Owner with a young family.  The kids grow up all too quickly and are soon gone from your life.  What about your loyal employees?  Do they take their holidays on a regular basis? 

Recreation Time is vital for recharging your batteries and clearing your head. It amazes me that business owners almost consider it a ‘badge of honour’ to not take holidays.  Start planning your next holiday NOW! 

Look at the word 'Recreation' in a different way ... 
With a hyphen added to the word Recreation you get Re-creation.  This is totally different and yet just as important for success in your business.  Re-creation is the process of taking apart that which exists, reviewing how well it operates, refining the process and putting it back together so that the process has been re-created. 

If all of the Systems of your business are ‘re-created’ once a year, this becomes the system of regularly working ON your business.